Coordination Of Domestic, Regional And Global Trade Fair Exhibitions

Nowadays exhibition activity implements the functions of the basic processes of exchange goods and services not only at the state or national levels, but also in regions and cities participating in international cooperation. It providesa manifestation of specific features of exhibition activity as a tool for marketing
(including regional). This instrument performs functions such as informing about
the status and market development trends; competition level and features of competitive, innovative, logistics and pricing strategies; creating opportunities for direct
dialogue between producers and consumers; conducting professional conferences
and discussions within the exhibitions and the establishment of promising business
contacts. All these factors together are important for the creation of cities and regions positive image